How to Get More Solicitation Responses with a Market Landscape Scan
Many governments face the dreaded one-bid solicitation challenge—or worse, none at all. Prepping a bit upfront by doing a market landscape scan can help you find missing businesses, understand why you’re not attracting them already, and strengthen your future procurements.
A market landscape scan is the research you do into who is competing for similar work nearby to inform your solicitations. It can be helpful if:
- You expect few bids or responses.
- Similar procurements have attracted limited competition.
- You are procuring something new, specialized, or particularly important.
- Your current business or outreach list is old or incomplete.
- You want to reach businesses that have not worked with your government before.
- The project is high-cost, high-profile, or difficult to deliver.
This guide to doing a market landscape scan is best suited for governments with access to an eProcurement platform, though it also includes options for those without one. While the focus of this guide is public works and infrastructure projects, these approaches are adaptable for most procurements.
This resource was originally developed by our infrastructure colleagues at Partners for Public Good. Click to view the original resource.